Pinterest is no longer just a place for saving pretty images—it has become one of the most powerful platforms for entrepreneurs, Shopify store owners, and digital creators. With over 465 million active users every month, Pinterest is a goldmine for driving traffic and generating sales if you know how to use it the right way.

Here are some of the latest techniques to make money on Pinterest :

1. Focus on Idea Pins and Video Content

Static pins still work, but Pinterest is now pushing Idea Pins (multi-step tutorials) and Video Pins higher in the algorithm. If you’re not creating short, engaging, and value-packed videos, you’re leaving money on the table.

💡 Example: Show a quick “before & after” of a home office setup, then link to your Shopify product collection.

2. Use Pinterest SEO Like Google

Pinterest is a visual search engine, which means keywords matter. Optimize your:

Pin titles

Descriptions

Board names

Alt text on images

Think like your audience: instead of “planner,” use “aesthetic student budget planner” for higher visivisibility.

3. Monetize With Multiple Streams

Don’t rely only on Shopify sales. Pinterest allows you to diversify income with:

Affiliate marketing (Amazon, ShareASale, etc.)

Digital products (ebooks, printables, templates)

Email list building (grow subscribers with freebies)

Each pin can become a traffic gateway to different revenue streams.

4. Scale With Automation & AI

Consistency is key. Tools like Tailwind help schedule pins, while AI tools can generate fresh descriptions, keywords, and even pin designs. This means you can grow traffic 24/7 without being glued to your laptop.

5. Run Smart Pinterest Ads

Pinterest Ads are cheaper than Facebook and Instagram. Start with a small budget ($5/day), test multiple pin designs, and scale the winners. Even after your ad ends, pins can keep circulating organically.

Why Pinterest Is Perfect for Shopify Sellers

Unlike other platforms where users scroll for fun, Pinterest users come with buying intent. They are searching for ideas to buy, which means traffic from Pinterest often converts better than TikTok or Instagram.

If you have a Shopify store, integrating your catalog with Pinterest makes your products shoppable directly inside the platform.

Final Thoughts

Pinterest is a mix of SEO, visuals, automation, and smart monetization. If you apply these techniques consistently, you’ll turn your Pinterest account into a long-term income machine.

👉 Want to learn all the steps, tools, and strategies in detail?

Check out our complete guide: [New Techniques to Make Money on Pinterest – Ebook]